(left to right) are Maura Kiely, CEO of Leave No Trace Ireland, Catherine Martin TD, Minister for Tourism, Culture, Arts, Gaeltacht, Sport and Media, and Campaign Ambassador Roz Purcell with her dog, ‘Wilko’
Photo credit – Andres Poveda Photography
Tipperary woman Roz Purcell is to be the face of a new campaign to urge care for outdoor spaces. The public are asked to take the “Love This Place Promise” highlighting simple actions to respect and protect outdoor spaces.
The campaign will culminate in a day of environmental action on July 28th, which is both the first ever National Love This Place Day and World Nature Conservation Day.
The campaign will run through the Summer and will focus on promoting five key simple actions for people to enjoy the outdoors responsibly. These actions are to work to keep Ireland litter free, protect wildlife, hike on established trails, be responsible in bringing dogs into the outdoors and supporting Irish cultural heritage
The Love This Place 2023 campaign is a joint initiative with Leave No Trace Ireland’s core partners including Fáilte Ireland, Sport Ireland, the National Parks and Wildlife Service, the Department of Rural and Community Development, the Office of Public Works, Coillte, and Waterways Ireland. Roz Purcell, from Clonmel, is a presenter, broadcaster, content creator and founder of The Hike Life.
