World Book Day Campaign Encourages Children To Take Up Reading

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Children in Tipperary and across Ireland are being encouraged to  take up reading as part of a campaign  around World Book Day on March 6th.

World Book Day Ireland 2025 is sponsored by National Book Tokens and delivered by An Post, in partnership with Children’s Books Ireland. To celebrate, €1.50 book tokens will be made available to children and families in Tipperary through schools, online and in bookshops to redeem for 14 specially selected titles between 13th February and 23rd March.

An Post will also distribute 42,000 books to children in need across the country, with the support of Children’s Books Ireland. The books will be distributed to children in Irish hospitals, direct provision centres, homelessness services and Travelling communities.

‘Read Your Way’ is the theme for this year’s celebrations, inviting children age 0-12 across Tipperary to embrace the freedom of choosing what and how they read – be it a comic book, graphic novel, or an audiobook. “It’s about taking the pressure out of reading and rediscovering the pure fun of it,” according to Elaina  Ryan the CEO of Children’s Books Ireland.